What Is Ipsos iSay?

Ipsos iSay is an online survey rewards community operated by Ipsos, one of the world’s major market research companies.

The platform allows members to share their opinions through online surveys and other research activities. In exchange for their participation, members receive points that can later be exchanged for rewards.

Ipsos was founded in 1975 and conducts research across more than 100 countries. The company says it conducts more than 70 million interviews each year for thousands of clients.

Unlike some GPT websites that combine dozens of unrelated activities, Ipsos iSay is primarily focused on market research and consumer opinions.

How Does Ipsos iSay Work?

Ipsos iSay uses a straightforward survey-and-rewards system. You create an account, complete your profile and receive survey invitations that may match your demographics and interests.

Step 1: Create an Account

Registration is free. You provide basic information about yourself and your household so Ipsos iSay can determine which research opportunities may be relevant to you.

Step 2: Complete Your Profile

A complete profile can help the platform match you with more relevant survey invitations.

Step 3: Receive Survey Invitations

Available surveys may appear in your Ipsos iSay dashboard or arrive through email and mobile notifications.

Step 4: Complete Surveys

Answer questions honestly and carefully. Survey length and complexity can vary depending on the research project.

Step 5: Earn Points

After completing eligible surveys, points are added to your Ipsos iSay account.

Step 6: Redeem Your Points

Once you have enough points, you can visit the Rewards section and choose an available UK reward.

How to Earn Money with Ipsos iSay

Ipsos iSay is mainly a paid survey platform, but UK members can also encounter other research opportunities and reward features.

Ipsos iSay Surveys in the UK

Surveys are the core of Ipsos iSay. The platform matches members with research opportunities based on information in their profiles.

Survey availability can vary considerably from one member to another. Some users may receive several invitations while others may see fewer opportunities.

What Determines Your Survey Invitations?

• Age.
• Gender and household characteristics.
• Location within the UK.
• Shopping habits.
• Employment and professional background.
• Interests and lifestyle.
• Products and services you use.
• Current research demand.

Why Can You Be Screened Out?

Market researchers often need very specific groups of people. Therefore, you may start a survey and discover that you do not match the target audience.

Ipsos iSay itself states that legitimate survey participation is not a way to get rich quickly. The platform describes surveys as a way to earn rewards for sharing opinions rather than a replacement for regular employment.

Ipsos iSay Product Testing

One feature that makes Ipsos iSay more interesting than a basic survey website is its product testing research.

Selected members may be invited to participate in studies involving new or redesigned products before they reach the wider market.

How Product Testing Works

• You may first receive a qualifying survey.
• Your profile is checked against the study requirements.
• Selected participants may receive a product to test.
• You use the product according to the study instructions.
• You provide feedback through follow-up research.
• Points or another reward may be provided according to the study terms.

Ipsos iSay Daily Prize Wheel

Ipsos iSay currently offers a Daily Prize Wheel for eligible members in the United Kingdom.

Members can log in through the website and access the free daily spin through their dashboard or Daily Challenges area.

How It Works

• Log into your Ipsos iSay account.
• Open the Dashboard or Daily Challenges section.
• Use your free daily spin.
• Receive points if you win.
• Return on another day for another opportunity.

Ipsos iSay announced in July 2026 that the UK Daily Prize Wheel had increased its number of winners by more than nine times.

Ipsos iSay Payments and Rewards in the UK

Ipsos iSay offers a wide range of rewards to UK members. The exact catalogue can change over time, but the current UK catalogue includes cash-style rewards, gift cards, prepaid cards and other options.

PayPal

PayPal is one of the most popular cash-style rewards available to UK members.

The current UK catalogue shows a £15 PayPal reward for 1,527 points.

Amazon Gift Cards

Amazon is another major UK reward option. Current Ipsos iSay listings include Amazon rewards such as £5 and £10 options.

Tesco

Tesco gift cards are currently available in the UK catalogue, including a £5 reward.

M&S

Marks & Spencer was added to the UK rewards catalogue, giving members another popular British shopping option.

Sainsbury’s

Sainsbury’s is also among the UK rewards introduced to the Ipsos iSay catalogue.

John Lewis

John Lewis rewards are another option currently promoted for members in the United Kingdom.

Uber and Uber Eats

UK members can also find Uber and Uber Eats rewards in the current catalogue.

Virtual Visa

Virtual Visa prepaid cards provide another flexible way to use your rewards where accepted.

Reward Delivery

Ipsos iSay states that some rewards may be delivered instantly while others can take longer. Digital rewards are generally delivered through the reward activation process provided after redemption.

How Much Are Ipsos iSay Points Worth?

Ipsos iSay uses points rather than paying members directly for each survey.

The number of points you receive depends on factors such as the length and complexity of the survey or research activity.

Current UK Examples

Ipsos iSay UK Pros and Cons

Pros

• Operated by Ipsos, a major global market research company.
• Established and legitimate research platform.
• Free to join.
• Available in the United Kingdom.
• Paid online surveys.
• UK-specific reward catalogue.
• PayPal rewards.
• Amazon gift cards.
• Tesco rewards.
• M&S rewards.
• Sainsbury’s rewards.
• John Lewis rewards.
• Uber and Uber Eats rewards.
• Virtual Visa prepaid cards.
• Product testing opportunities.
• Live research studies.
• Mobile app.
• Daily Prize Wheel for eligible UK members.

Cons

• Survey availability depends heavily on your profile.
• You can be screened out of surveys.
• Not every survey is available to every member.
• Points are primarily earned through research activities.
• Product testing opportunities are limited.
• Some rewards require more points than others.
• Reward availability can change.
• This is not a replacement for a regular income.

Is Ipsos iSay Legit?

Yes. Ipsos iSay is a legitimate survey platform operated by Ipsos, one of the world’s major market research companies.

Ipsos says it conducts more than 70 million interviews per year for more than 5,000 clients across more than 100 countries.

Ipsos iSay’s UK platform has an active rewards catalogue, survey community and support system, and the company clearly explains how members earn and redeem points.

The platform also states that membership is completely free and that legitimate Ipsos iSay surveys do not promise large amounts of money. Be cautious of anyone impersonating Ipsos iSay and promising unusually high earnings.

Ipsos iSay UK FAQ

Ready to Try Ipsos iSay UK?

If you want to earn rewards by sharing your opinions with a major market research company, Ipsos iSay is one of the platforms worth testing in the UK.

The best approach is to complete your profile accurately, check your dashboard regularly and take surveys that provide a reasonable reward for your time.